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Rolawn

Rolawn works with Feefo to convert feedback into forests

Rolawn has subscribed to a newly launched initiative with Feefo – the world’s largest verified reviews provider – whereby tree-planting projects are funded in return for genuine customer reviews.  

As part of its sustainability strategy, Rolawn pursues opportunities to make a positive impact on the environment and this is the latest example of the business acting on its commitment.

With this new feature, Rolawn is assisting their customers who wish to “give something back” with their purchase. 

It comes at a time when consumers are increasingly choosing to purchase from sustainably conscious businesses: 

Treefo logo

Rolawn has subscribed to a newly launched initiative with Feefo – the world’s largest verified reviews provider – whereby tree-planting projects are funded in return for genuine customer reviews.  

As part of its sustainability strategy, Rolawn pursues opportunities to make a positive impact on the environment and this is the latest example of the business acting on its commitment.

With this new feature, Rolawn is assisting their customers who wish to “give something back” with their purchase. It comes at a time when consumers are increasingly choosing to purchase from sustainably conscious businesses:   

Treefo logo
  • 40% of UK consumers are now conscious shoppers. These are customers who buy from brands that clearly communicate sustainable and ethical practices. (Deloitte, 2022)
  • A poll carried out with Ipsos showed 69% of respondents were ‘interested in making more sustainable choices’. (Travel Weekly, December 2022)

Jonathan Hill, Rolawn Sales & Marketing Director, commented: “This initiative makes perfect sense as we know most of our customers are environmentally conscious so it feels appropriate that we are enabling them to make a positive contribution to biodiversity restoration.”

To establish the ‘Treefo’ feature, Feefo has partnered with Ecologi. A reputable climate solutions specialist, Ecologi works hand-in-hand with genuine project providers who are engaging with local communities to restore landscapes. These tree-planting projects nurture seeds to have the best chance of growing into full-grown trees.

Kerry Leighton-Bailey, Chief Product & Marketing Officer at Feefo, said of the Treefo launch: “This is the feature we’ve been waiting for. It builds on Feefo’s ethical journey and means we can finally support businesses to reach their sustainability goals. Businesses are collecting customer reviews anyway. Why not turn that into planet-loving action?”   

Take a look at our other sustainability initiatives
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Important update: Temporary 6.5% surcharge effective 7 April 

At Rolawn, we are committed to maintaining the high standards of quality and service our customers expect, so we want to be open with our customers about a change that will affect pricing from Tuesday 7th April. 

This decision has been taken in response to disruption to energy supplies, which has led to significant increases in wholesale prices, affecting not only fuel and fertiliser but also costs throughout our wider supply chain. As a business that relies heavily on fuel for both transport and operations, these sustained cost pressures have become increasingly difficult to absorb.  

While we have worked hard to mitigate the impact, the scale and pace of recent price increases have now exceeded what we can sustain internally, and we therefore need to recover a proportion of these externally driven increases. 

From Tuesday 7th April, a temporary 6.5% surcharge will apply to all products.  

We know that any increase in price is frustrating, particularly at a time when many businesses and households are already feeling under pressure. That is why we want to be clear that this is not a decision we have made lightly, and not one we wanted to make. It has been introduced solely to help offset unavoidable cost inflation and allow us to continue delivering the quality, reliability and service standards associated with Rolawn. 

We will continue to monitor market conditions closely and will review this surcharge as soon as circumstances allow, providing reasonable notice of any changes. We recognise that any price increase is unwelcome, but this step is necessary to ensure the continuity and reliability of our operations during a period of ongoing uncertainty. 

We remain committed to providing the quality, reliability and service standards you expect from Rolawn, and we truly appreciate your understanding and continued support. 

If you have any questions, please contact our customer support team who will be happy to help.