Rolawn® partners with Wildflower Turf® Ltd

Leading turf grower, Rolawn, is delighted to announce a new partnership with wildflower turf pioneers, Wildflower Turf Ltd.

For almost 50 years, Rolawn has been at the forefront of market trends and developments in the horticulture and construction sectors, recently introducing biodiversity supportive products under the BioScapes brand. Wildflower turf is a logical range extension as the business continues to help customers to comply with environmental legislative change.

Rolawn’s Sales and Marketing Director, Jonathan Hill, explains why Rolawn has partnered with Wildflower Turf, “The parities between our organisations made the decision to work together very straightforward. Our customer base has high expectations from suppliers, demanding responsibly manufactured products supported by first-rate service. Wildflower Turf’s depth of understanding of market demands and forces is clear to see and aligns with these needs.

“Having developed a transformative product, Wildflower Turf Ltd has led the market with a very similar approach to our own – prioritising technical excellence and best advice. We are excited to see how our collaboration will help the industry make a greater contribution to biodiversity net gain.”

The arrangement is a reciprocal one which will see Rolawn’s market-leading Medallion Turf available via the Wildflower Turf team.

James Hewetson-Brown, MD at Wildflower Turf Ltd, says, “We’re delighted to welcome Rolawn as an Authorised Reseller. Rolawn’s reputation for excellence and commitment to sustainable landscapes aligns perfectly with our own mission. Meadows are vital for both the environment and pollinators. This partnership expands our customer reach, allowing us to create more biodiverse spaces and help restore nature’s balance. Additionally, by selling Rolawn products that complement our wildflower offerings, we provide a more comprehensive solution for our customers.”

UK Enhanced Native Wildflower Turf with swathes of colour for urban gardens.
Wildflower roof turf on an outside office

Notes to editors

About Rolawn

Rolawn is the UK’s leading turf grower and supplier of Britain’s finest turf. In addition, Rolawn is renowned for its market leading high-quality topsoil, mulch, and bark. The company is proud of its reputation for professionalism, reliability, and integrity, which, allied to a culture of innovation and constant improvement, has resulted in the Rolawn brand becoming the industry benchmark of quality and service. As market leaders, they are also well-known for keeping a sharp focus on the future trends and issues that will affect the industry and are BS EN ISO 9001:2015 and BS EN ISO 14001:2015 certified.

Rolawn has provided products to many much-loved events and locations across the UK, including supplying Gardeners’ World Live, the Royal Parks and Palaces, The Royal Horticultural Society and The Science Museum in London. Its reputation and ability to supply a diverse clientele reaches across all customer sectors and in all corners of the UK.

About Wildflower Turf

Wildflower Turf™ ( boasts over two decades of unparalleled expertise in wildflowers. As a pioneering force in the UK, they are recognised as the leading organisation for those seeking knowledge and products to develop wildflower spaces and nurture biodiverse landscapes.

Wildflower Turf Ltd develops eco-friendly solutions that not only meet but exceed ESG standards and BNG legislation, reflecting its unwavering commitment to sustainability and ecological responsibility.

Wildflower Turf’s™ commitment to environmental sustainability shines through in their most recent transition to plant-based bio-netting across all their turf products, without compromising product excellence.

Its range of wildflower solutions include Wildflower Turf®, Meadowscape Pro™ and MeadowSow™.

Wildflower Turf Ltd also offers a wide range of training and events.

To find out more,